I know that the struggle is real – not knowing what to post or running out of content for your Reels and Instagram content in general. Today, I’m going to be sharing with you how you can get unlimited content ideas, and not be stuck in wanting to create more Reels for your business.
#1: Tweak your business
This is a really simple and easy tool that you can use, all you have to do is to enter a topic and select a noun. This will generate a list of content ideas that you can use.
The best part is that it is an actual headline that you can use in your Reels. With a good headline, people can actually stop the scroll.
#2: Answer the public
This is a search listening tool. According to an online search, Answer The Public is a keyword tool that visualises search questions and suggests autocomplete searches in an image called a Search Cloud.
All you have to do is type in a topic brand or product that is related to your content pillar. This is something that I talked about in my previous article, How To Create An Instagram Content Plan. You can check it here: https://podcasts.apple.com/us/podcast/episode-048-how-to-create-an-instagram-content-plan/id1523700908?i=1000537664214
For example, I want to know more about what people are wanting to know about Instagram. I typed in Instagram, and it came back with 391 results. These results are potentially in great content ideas. All you have to do is to go through and use what is relevant.
#3: Google Trends
It is a trend search feature that shows the popularity of a search term in Google. These are actual keywords that people are typing in and you can view whether a trend is on the rise or declining.
You can also find demographic insights whether it is worldwide or local related topics and related queries. Head over to trends.google.com and type in the keyword, you’ll be able to see related topics and queries which you can turn into content for your Reels.
It is similar to Reels. Anything that goes viral on TikTok will eventually go viral on Reels so that’s actually a great source for content ideas for your Reels.
All you have to do is scroll through TikTok and get inspired with the content and create your own version of it. Now you have to be careful with it, as it’s not as serious as it sounds, but based on my experience, you can actually spend a few hours on TikTok without even realizing it.
Don’t go down the rabbit hole and spend so much time on it just to get content ideas. What you should do is to set a timer for how long that you are wanting to spend on doing research for your content ideas.
This has definitely happened to me. I told myself that I’m only going to spend 30 minutes and browse through really quick to just get some content ideas and inspiration.
But it ended a few hours later and without realizing I’d just spent so much time on just entertaining myself because I completely forgot that I was there to do research.
Here’s a recap of four ways to get unlimited content ideas for Reels
- Tweak your business
- Answer the public
- Google Trends
PS: Need help with generating content ideas that are RELEVANT for your business so that you can get more visibility and leads? Schedule a SUPER 60 Strategy Session now: https://kellytan.as.me/super60